Metron-Farnier Welcomes Tech Industry Leader Carolyn Parent as CEO

BOULDER, Colorado – February 20, 2024 – Metron-Farnier (“Metron”), a leading smart water data management system company, today announced that technology industry leader Carolyn Parent has joined the company as its new Chief Executive Officer.

Parent brings more than 25 years of global experience launching, scaling, leading, and transforming companies, from start-ups to Fortune 100 giants. She succeeds Matt Laird, the company’s founder, who will continue to serve on Metron’s Board of Directors.

“Metron has grown incredibly over the past five years. There is a huge demand for our smart, water-saving solutions, and we’ve had great success delivering untapped value to our customers across North America. It’s been an amazing journey working together with XPV Water Partners to expand our reach,” said Laird. “I’m thrilled to welcome Carolyn to Metron, and I look forward to working with her and the team.”

“On behalf of the Board, I want to thank Matt for his leadership and tremendous contributions to Metron,” said Khalil Maalouf, Investment Partner, XPV Water Partners. “Metron’s performance has exceeded our expectations.”

Maalouf continued: “We are delighted to welcome Carolyn Parent to the team. Carolyn is a highly accomplished, results-driven leader with a proven track record. She is passionate about using disruptive technology to empower users, improve our lives, and protect the health and safety of our planet. We are confident that with Carolyn’s energy and experience, she will be able to build on Metron’s exciting momentum.”

“It’s a privilege to join Metron at this pivotal point,” said Parent. “Water is a critical and limited resource. With improved access to accurate, real-time data and insights about their water systems, our customers can make better decisions about how to manage water sustainably, control their costs, and build resilience. The tremendous success Metron has enjoyed to date is a credit to Matt and the team. I look forward to this opportunity to make a difference in how the world manages water.”

Most recently, Parent served as CEO of Conveyor, a venture-backed generative AI data transformation SaaS software company, where she doubled ARR, revolutionized the sales cycle, and won household names as major new clients. As President and CEO of LiveSafe, a leading mobile risk intelligence solution for safety and security incident prevention, response, and communication, Parent achieved 10x ARR growth in four years, landed numerous Global 1000 customers, and secured a profitable M&A exit in 2020.  Previously, Parent headed Worldwide Sales at Deltek where she helped facilitate a successful IPO and has led accelerated growth in new markets for several industry leading companies.  A sought-after trailblazer, Parent has won numerous awards and honors, including the prestigious E&Y’s Entrepreneur of the Year Award, Deloitte’s Fast 500, Washingtonian Magazine’s Washington “Tech Titans”, Women in Technology (WIT) Leadership Award, Northern Virginia Technology Council (NVTC) Tech 100 and she was tapped to serve as a national level judge of Ernst & Young’s Entrepreneur of the Year Award Program for several years.

About Metron-Farnier 

Metron-Farnier is the world’s leading smart water management system and sustainable water AI company providing customers with best-in-class, real-time water use data analytics.  Metron creates industry-leading customer solutions combining high-performance meters with WaterScope Advanced Water Data Software and WaterSignal Monitors. Over 1 billion gallons of water has been saved by Metron’s smart water system’s resource usage optimization, enhanced efficiency, and informed decision making. With 8,000 networked customers and 500k installed network devices, Metron propels property water management and sustainability – detecting leaks and abnormal consumption from the utility meter and across a broad range of water users within a complex. Metron serves the Utilities, Municipalities, Manufactured Housing, Multi-Family Housing, Education, Residential and Commercial Real Estate verticals in all 50 states. Learn more: metronsubmetering.com.

About XPV Water Partners

XPV Water Partners is a team of experienced operators and investors who are committed to making a difference in water. The firm manages investment capital from some of the world’s top institutional investors, and partners with emerging water-related companies to help them rapidly expand and achieve their strategic goals. XPV aims to generate strong, risk-adjusted returns for its investors by leveraging its trusted ecosystem, deep industry knowledge, and its water centric company scaling platform. XPV is committed to building partnerships that contribute to growing people, sustainable businesses, prosperous communities, and a water secure future. Learn more: xpvwaterpartners.com.

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